At the JTB Group, value creation is rooted in Connecting, Creating and Contributing.
We connect stakeholders and create value for destinations and organizations.
We deliver value by bringing together people, places, businesses and possibilities.
We contribute to a more sustainable future through partnering and engagement.
Bringing People, Places and Possibilities Together
Through the delivery of unparalleled solutions
(products, services, information, systems), JTB brings
people, places and possibilities together all across the
world, creating smiles, customer satisfaction… and perfectmoments.
Exchange = flow of people, distribution, money, information
Using tourism as a platform for evolution, the JTB Group is expanding its lineup of community-focused and business-focused solutions. 3-pronged strategy, our corporate group works as an integrated whole (One JTB) to maximize cross-business synergies.
Bringing People, Places and Possibilities Together
Abundant solutions (travel and non-travel)
Foundation of exchange creativity
(Stakeholder network)
Production Capabilities: collaboration, staging, concept development, etc.
Experience delivering satisfaction and solutions to a diversified global customer base
Foundation of exchange creativity
(Exchange research function)
Ability to respond on-site (ability to finish)
Hospitality, integrity, responsibility and boldness, flexibility, experience in handling international mega events, and strong cooperation with related organizations
Foundation of exchange creativity
Group-wide human resource development platform that supports the growth of JTB Group employees
Global JTB Network ; Exchange, culture, economics, health, education — the power of travel moves people, cargo and emotions alike in all of these fields.
Based on international standards for corporate social responsibility, international standards for sustainable tourism, and the JTB Group's Code of Conduct, we have formulated the following six pillars for specific initiatives.
Sustainability Policy
Sustainability Framework and Compliance
Promoting Sustainability through Customer Communication
Conserving the Earth's Resources and Biodiversity
Promoting Sustainable Communities
Sustainable Service Delivery through Value Chain Partnering
Creating an Inclusive, Fair and Sustainability-Oriented Work Environment
