• Our Story
  • Our Business
  • Sustainability・DEIB

Business Partners

Business Partners

Connecting people, connecting smiles.

Sensitive to changes in world views and values, and
Connecting people's smiles and dreams by leveraging the power of human
Here are some of the value creation stories that JTB is working on as we pioneer a new era of exchange.


Based on international standards for corporate social responsibility, international standards for sustainable tourism, and the JTB Group's Code of Conduct, we have formulated the following six pillars for specific initiatives.

Sustainability Policy

  • Sustainability Framework and Compliance
  • Promoting Sustainability through Customer Communication
  • Conserving the Earth's Resources and Biodiversity
  • Promoting Sustainable Communities
  • Sustainable Service Delivery through Value Chain Partnering
  • Creating an Inclusive, Fair and Sustainability-Oriented Work Environment